Brand Strategy & Identity Development
Services
Services
For any brand, maintaining synergetic brand imagery across all the consumer touchpoints is critical. Consumers are exposed to the brand at varied places - a personal meeting, at the retail shop, at events, on the website or even on social media. Helping brands retain a single voice across this spectrum is what we specialize in as the best branding agency & consulting company in Delhi NCR.
Our repertoire of specialized services within this ambit help brands, both young and mature maintain a strong brand essence that can stand the test of time. Our clients range from tiny start-ups to large brands who believe in the philosophy that brand’s that have a unique, cohesive identity are the one’s that are likely to be remembered by consumers.
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A brand visual identity expresses the values, ambitions and characteristics of an organization or a brand. Our approach to building a visual identity involves several hours of interactive discussions with the client to firstly understand the motivations and values of the organization or brand, understanding the various customer touchpoints and then layering this knowledge with strong visual cues that express this visually.
A brand logo represents a business in its simplest, yet most crucial form via the use of a visual mark or icon. Logo's are what consumers tend to remember the most. Over time, a logo begins to sum up the entire characteristic of a brand in an instant. Which is why some of the world's most famous logo's conjure up instantly what the brand stands for. We help businesses craft logo's that uniquely represent their business and values.
Web branding is how you let potential customers interact with you on the Internet. It is not such functionality but more importantly, the user interface and user experience that you provide on your web platforms- be it your mobile app or your website. With over ½ of the world's population connected with each other, the internet is often the first point of contact and experience that consumers have with a brand. With our knowledge of consumer behaviour, we are best suited to help brands build the right web branding on the internet.
A brand book or brand guideline is a set of rules that define how and in what manner a brand's core elements can and should be used across various mediums. It represents the colours, fonts, sizes and placement of each of the brand's elements. Creating a brand guideline or manual, helps brand's to maintain a synergistic and singular visual identity across multiple platforms-be it print, web or social media.
Brochures, sales presentation, explainer videos, catalogues, emailers are all tools that help sales people convert prospects to customers. And having the right creative design approach will often make a brand stand out from the competition. At Dezmark, we provide holistic consultation and design services to company's that want to create a complete set of sales and marketing collaterals for their team. We do handhold the client from design to print.
Facebook, Twitter, Instagram or LinkedIn, we are all connected socially. Maintaining a unified brand presence across various social platforms is what Dezmark specialises. From developing the social media tone of voice to creating visually stunning designs for social media posts, to animated GIFs, videos and managing a brand's social media presence across multiple channels is what we do best.
Branding can be a tricky job most of the time without proper knowledge about the core stuff. It needs mentoring which involves expert-led guidance. From the product idea to execution, brand strategy consulting firms help any business idea get into shape, polish them, and make them fit to face the market with proper information.
From branding to promotion, Dezmark provides 360-degree solutions as one of the best brand strategy consulting firms to help you get on great with your marketing and branding.
